The honest answer to “How much does a website cost?” is “It depends”, but that answer helps nobody. It is possible to get quotes of 15,000 TL and 150,000 TL from two agencies on the same day, and both can be justified. In this article we cover website price ranges in the Turkish market in 2026, what drives the price, the annual costs people overlook, and the questions you should ask when you request a quote.
Note: The ranges below are market averages compiled from agency and freelancer quotes in Turkey as of October 2026. Prices are in Turkish lira (TL), exclude 20% VAT and vary with the scope of the project.
Short answer: In Turkey in 2026, a one-page site costs roughly 8,000–20,000 TL, a corporate site on a ready-made theme 20,000–50,000 TL, a custom-designed corporate site 50,000–120,000 TL, an e-commerce site 35,000–100,000 TL, and integrated e-commerce or custom software 150,000 TL and up. These are market averages excluding VAT; yearly costs such as the domain, hosting and maintenance are paid separately.
Website prices in 2026: summary table
| Type of site | Who is it for? | Approximate price (excluding VAT) | Timeline |
|---|---|---|---|
| One-page / landing page | New businesses, campaigns, events | 8,000 to 20,000 TL | 1 to 2 weeks |
| Corporate website (ready-made theme, 5 to 10 pages) | Service businesses, SMEs | 20,000 to 50,000 TL | 2 to 4 weeks |
| Custom-designed corporate website | Companies and clinics that want their brand to stand out | 50,000 to 120,000 TL | 4 to 8 weeks |
| E-commerce website (setup and design on an existing platform) | Businesses selling products | 35,000 to 100,000 TL | 3 to 8 weeks |
| Integrated e-commerce / custom software | Businesses that need ERP, marketplace or B2B dealer systems | 150,000 TL and above | 2 to 6 months |
Most of the differences in the table come down to whether the design is ready-made or custom, who prepares the content, and whether the site needs to talk to other systems.
What determines the price of a website?
1. Ready-made theme or custom design?
A ready-made theme is a template designed for someone else, filled in with your logo and colours. It is fast and affordable, but sites that look like yours can be found hundreds of times online. With custom design, the pages are designed from scratch around your customers, your sales process and your brand. This is the single biggest item in the price difference.
2. Number of pages and content
A five-page site and a thirty-page site with a separate page for each service are not the same job. Who writes the copy also matters: professional copywriting and SEO-friendly content are usually priced separately.
3. Photography and video
There is a difference in both price and trust between a site built with stock images and one with a professional shoot at your business. Shooting, editing and image retouching are a separate line item in most quotes.
4. Multiple languages
For businesses that serve foreign customers (health tourism, exports, tourism), each new language means translation, a separate page structure and language-specific SEO settings.
5. Integrations
Payment gateway, shipping company, accounting or ERP software, marketplaces such as Trendyol and Hepsiburada (major Turkish online marketplaces), booking system, CRM, WhatsApp. Every integration adds both setup and testing time. In e-commerce, this is usually the item that raises the price the most.
6. SEO, speed and legal groundwork
The technical groundwork needed to be found on Google, fast loading, and legal pages such as the KVKK privacy notice (KVKK is Turkey’s personal data protection law), cookie consent and a distance sales contract are the parts most often missing from cheap quotes.
Annual costs people overlook
Some costs continue every year after the site is built. Ask about these when you request a quote:
- Domain name: For .com or .com.tr, from a few hundred TL up to 1,500 TL per year.
- Hosting (server): Roughly 2,000 to 10,000 TL per year for a corporate site; more for high-traffic e-commerce sites.
- SSL certificate: Free with most hosting plans; a special certificate costs extra if you need one.
- Platform subscription: Monthly subscription on ready-made e-commerce platforms such as ikas, Shopify and Ticimax, plus a commission per sale on some plans.
- Plugin and theme licences: Paid plugins on WordPress sites that renew every year.
- Maintenance and updates: A monthly maintenance agreement for security updates, backups and small edits. Unmaintained sites are the most vulnerable to hacking.
What to watch for in a cheap quote
A quote far below the market is not always bad, but make sure you get answers to these questions:
- Whose name will the domain be registered in? It should be yours. A domain registered in the agency’s name becomes the biggest problem when you want to leave.
- Will the admin passwords and files be handed over to me? You need to be able to move the site to another team.
- Am I renting the site or buying it? With some low-priced packages, the site is actually rented on a yearly basis; when you stop paying, the site goes offline.
- How many rounds of revisions do I get?
- Are mobile compatibility, speed and basic SEO included?
- Are the legal pages (KVKK, cookies, distance sales) prepared?
- How long is support provided after delivery?
Is a free AI-built website enough?
Searches for “free website builder” and “build a website with AI” grew quickly in 2026. AI-powered site builders can produce a decent-looking page in a few minutes. That can be a good start for testing an idea, launching a temporary campaign page or getting a new venture off the ground.
The limits are these: on free plans your domain carries the platform’s name, ads may be shown, the groundwork for ranking on Google stays weak, and the site cannot be moved elsewhere. A site that works to win customers and turns ad traffic into sales needs human effort on content, structure and measurement.
How to set the right budget
Thinking of your website as a sales tool rather than an expense makes the calculation easier. A simple method:
- Decide how many customers per month you want to win through the site.
- Calculate how much an average customer earns you.
- Aim for the site to pay for itself within 12 months.
For example, for a business that wins 4 new customers a month, each leaving an average profit of 5,000 TL, that adds up to 240,000 TL over 12 months. In that case a well-planned 60,000 TL site is far cheaper than a 15,000 TL site that brings in no customers.
Frequently asked questions
Do website prices include VAT?
In Turkey, most quotes are given excluding VAT. Always ask when you request a quote; the difference is 20 percent.
WordPress or a ready-made e-commerce platform?
For a corporate website, WordPress is flexible and widely used. In e-commerce, the deciding factors are your number of products, your integration needs and your own team’s technical knowledge. Ready-made platforms get you started quickly, but they come with monthly subscriptions and limitations.
How many days does it take to build a website?
A simple brochure site can be ready in 1 to 2 weeks, a custom-designed corporate site in 4 to 8 weeks, and integrated e-commerce in 2 to 6 months. Gathering the content and images usually takes the most time.
Will the site appear on Google right after it is built?
You will usually appear for your company name within a few days. Ranking high for service and product searches takes content work and time; this is usually measured in months.
In summary
In Turkey in 2026, a simple landing page starts from around 8,000 TL, a corporate website falls in the 20,000 to 120,000 TL range, and an e-commerce site starts from 35,000 TL; as integrations increase, the price rises above 150,000 TL. To choose the right quote, look beyond the price and ask about domain ownership, the access you will be given, the annual costs, and whether the site will actually bring you customers.
At Novera Media we build corporate websites, e-commerce sites and custom software projects. We set the price based on the project: tell us what you need, we will define the scope together and send you a clear quote. You can see our work on our references page and the details of the service on our web design page.
