Google Business Profile Guide 2026: Setup, Ranking on the Map and Suspensions
How to create and verify a Google Business Profile, rank higher on Google Maps and reinstate a suspended profile: a step-by-step 2026 guide.
Blog
Blog
Notes from ad accounts, clinic projects and software work.
How to Remove a Google Review: A Guide to Fake and Bad Reviews (2026)
Who can delete Google reviews and which ones get removed? Reporting, appeals, legal options and how to reply to bad reviews that stay.
A New Digital Journey in Dry Cleaning with Dry Clean Express
Novera Media has started working with Dry Clean Express, one of Turkey's leading dry cleaning brands, on its website, social media and digital ads.
81% of Women Want to See Themselves in Ads, but Only 12% of Brands Get It Right
81% of women want to see themselves in advertising, yet only 12% feel brands truly represent them. That gap is a big risk and…
Getting Likes Activates the Same Brain Region as Cocaine
That rush when a notification arrives is no accident. UCLA and Stanford research shows social media activates the same reward regions as cocaine.
The Hidden Psychology of Patient Decisions in Health Tourism
Patients choosing a clinic abroad decide on more than medical credentials. Design, doctor photos, reviews and price presentation all shape the choice.
What Is GEO? Staying Visible in the Era of Google AI Mode and AI Overviews (2026)
GEO is getting your content cited in Google AI Mode, AI Overviews and ChatGPT answers. What changed in Turkey, how to apply it and…
The Algorithm Chose This Product for You
Did you find that product, or did it find you? How algorithms shape what you see, want and buy, and how to become a…
Dark Marketing: The Hidden Ad Strategies Brands Use
What is dark marketing, how do brands use hidden tactics like covert influencer posts and micro-targeting, and where are the ethical limits?
The Consumer Brain: Out of 5,000 Ads, We Really See Only 86
We are exposed to 5,000 to 10,000 ad messages a day, yet truly notice only about 86. What ad blindness is and how brands…
What Should a Doctor or Clinic Website Look Like?
Patients research doctors online before they call. Here are the essentials of an effective doctor or clinic website, from design and SEO to bookings.
Meta Ads for Obesity Surgery
Facebook and Instagram ads are one of the most effective ways for obesity surgery clinics to reach patients. Here is how to set them…
GOT SOMETHING IN MIND?NOVERA MEDIA — 2026